14 Jan What Makes a Good Medical Brochure
Among any of the print collateral your medical office will have, arguably the most important piece will be your brochure. This will usually be a tri-fold or half-fold that will tell a little bit about...
Design
05 Jan What’s a Vector File?
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] What's a Vector File? There are many times when I'm asked to design a business card or brochure for a company and I'll ask for their logo to use...
17 Aug Why it’s Important to Brand Your Medical Practice
Everyone says that branding and marketing are important but it can be difficult to get started. A medical office, in particular, can seem difficult to brand because it’s a mandatory service, in some cases, but...
14 Aug How to Design the Perfect Business Card for Your Medical Practice
Marketing in the medical sphere can be difficult because it can often feel like promotional activities and conversion are out of your control. Business cards, which are far from outdated, can be incredibly effective if...
20 Jul 7 Guidelines for a Good Medical Brochure
Healthcare brochures often take a huge portion of a budget but it’s not necessarily money well-spent. The idea is great but chances are you’ve fallen into some pitfalls. Here the top 7 things to consider. ...
31 Dec How to Improve Your Prints (Basics of Color Theory)
How to Improve Your Prints (Basics of Color Theory) In the world of graphic design, printers need to fully understand how colors work together to create the high quality print that the client expects. As a...
20 Nov The History of Commercial Printing
The History of Commercial Printing Commercial printing has existed for as long as people could record written language. However printing in the modern sense did not really occur on a mass scale until 1436 when Johannes...
20 Oct Why a Good Logo is Important to ANY Business
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Many business owners today fail to see why a good logo, or in some cases having any logo at all, is important to their company. A good logo...